The effectiveness of celebrity partnerships in advertising

krow’s Planning Director, Aileen Ross, explains the strategy behind successful celebrity partnerships in advertising focusing on how Robert De Niro gives Warburtons comedy value.

Read the full article in Campaign.

What else is going on

news

Driving brand reappraisal through supporting British design

It’s London Fashion Week again and we thought we should celebrate the ten-year anniversary of the great collaboration between DFS and leading British designer, Giles Deacon.

Find out more
news

Launching our 2023 Environmental Impact report

June 5th 2023 was the 50th World Environment Day. To mark this important milestone in our journey to repair and protect our planet, we are launching our 2023 environmental impact report.

Find out more