The effectiveness of celebrity partnerships in advertising

krow’s Planning Director, Aileen Ross, explains the strategy behind successful celebrity partnerships in advertising focusing on how Robert De Niro gives Warburtons comedy value.

Read the full article in Campaign.

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krow founder John Quarrey gives advice to The Independent Group

Campaign contacted John Quarrey to seek what advice he would have for The Independent Group from an advertising perspective.

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The National Water Safety Forum launches new Respect the Water campaign

The National Water Safety Forum launches new Respect the Water (RTW) campaign on World Drowning Prevention Day.

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