Words of refreshment
Krow London brought Tic Tac’s ‘Gentle little refresh’ campaign to the airwaves with a truly refreshing radio ad. Inspired by ASMR, we tasked the smooth-talking John Hopkins to playfully read out some of the most satisfying words in the dictionary, giving listeners a moment of refreshment in their day. Binaural sound design helped us create an immersive element to the spot, enhancing the tasty sensation of freshness that Tic Tac brings to your day.

What else is going on

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Youth marketing agency Livity joins the krow family
Market leaders in youth marketing, Livity, joins MISSION under the management of krow Group
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krow wins new client Toolstation
krow has been tasked with developing a new brand positioning and strategy for retailer Toolstation
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