Celebrating comfort with DFS

To launch DFS’ new brand positioning of ‘the Champions of Comfort’ we created a new TV spot featuring our fabric aardman characters. The 30” animation celebrates the comfort of home and the comfort we give to each other.

It was written and produced entirely in lock-down. We hope the uplifting track and visuals help to lift viewers moods over the Summer and cement DFS as the ‘Champions of comfort’.