Changing the rules… With Cat Davis
From mastering new forms of video tech to attending virtual concerts via Fortnite and just being more ‘in the now’, MISSION and krow Marketing Director Cat Davis has been reflecting on some of the ways she is coping with, and learning from, life in lockdown.
In Mediashotz new feature, ‘Changing the rules’ Cat is the first of a series of industry insiders to answer the question ‘what are you doing now that you weren’t before?’ examining how all our lives are being changed by the global pandemic.
What else is going on
How to approach new business during the Coronavirus shutdown
krow's Group Business Director, Cat Davis, talks about how to approach new business during the Coronavirus shutdown
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The rise of UGC and the race to reflect the ‘new normal’ in marketing
We explore how brands are looking to user generated content as a way to make a real, emotional connection with customers in these challenging times.
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