Helping you master Christmas

To Brits, Post Office is as ubiquitous as they come, helping them with all their admin needs – from banking and mails to travel and insurance. But how does a brand which is sewn into the fabric of everyday life stand out and drive affinity during Christmas?

Christmas can be a time when we can all become overwhelmed by organisational admin. From buying and sending gifts and cards to withdrawing and depositing cash, with so much to get done, life admin can take the sparkle off this magical time of year. That’s where Post Office and their Postmasters come in – with a wide range of services and experts, they’re on hand to help you ‘master Christmas’ so you can get back to celebrating.

Featuring meticulously crafted CGI characters based on real-life Postmasters, the campaign celebrates the dedicated individuals who help keep Christmas running smoothly across the UK.